Media Man News

Saturday, October 28, 2023

Blog: PR, Publicity and Search Engines

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PR, SEO and SEM News

Human and A.I elements

Man Over Machine!






PR, SEO and SEM Powers Business And Online Business Exposure via Internet Matrix Of Things Says Media Man


Boost online visibility and improve search engine rankings by integrating public relations and SEO strategies.


Summaey, Key Points and Keywords


Digital technology has transformed how brands connect with their audiences.

To connect successfully, brands need to take an integrated approach.

Combining the strengths of PR and SEO is one aspect that delivers benefits across a brand's entire marketing strategy.


When talking about how digital technology transformed brands and marketing, most marketers are quick to point out the arrival of new digital marketing channels and the influence of social media. But what about public relations (PR) and search engine optimization (SEO)?


Traditionally, most brand teams would have considered PR and SEO separately or even left SEO to their website teams. As the two disciplines come closer together, brands are starting to see the benefits of integrating PR and SEO.



Understanding the relationship of PR and SEO in digital marketing


The Public Relations Society of America defines PR as a "strategic communications process that builds mutually beneficial relationships between organizations and their publics." Just a few decades ago, PR professionals relied mainly on newspapers, magazines and broadcast outlets to spread their messages. Today, they have a far wider choice of channels, most of them digital.


SEO, on the other hand, is firmly linked to the digital age. The term describes how teams increase their brand's visibility and ranking on search engine results pages. As Google puts it, SEO is about "helping search engines understand and present content."


Both PR and SEO rely on understanding the brand's audiences and taking a strategic approach to reaching those audiences. While they have traditionally pursued that goal separately, brand teams and company leadership teams are starting to realize that combining their efforts can create previously unknown synergies.


The best marketing strategies have a few things in common. They are built on a central message or a set of messages woven through the entire campaign. They also use the combined power of a variety of different (digital) marketing channels, making sure that their core messages are recognizable across all of them. Lastly, they are based on a solid strategy and clear objectives. Both of those ensure each strategic element contributes toward achieving the objectives.


Use the same principles to integrate PR and SEO and take advantage of the power of public relations to support search engine rankings. Here are four ways PR supports SEO.


Backlinks


Backlinks from high-ranking, influential websites can transform your rankings. So, how can you convince other websites to link to yours? Enter PR. Compelling storytelling is the strength of PR. Use that strength to craft content others would like to share on their platforms.


Consider blog posts, case studies, or high-quality video content to attract the attention of your target brands. Don't be afraid to send direct links to their brand teams or tag relevant brands if you share social media content.


In most cases, you will spend some time building a relationship before others backlink to you. Stay the course, and you will reap the rewards in the long term.


Keyword research


You don't need to be an SEO expert to understand the importance of keyword research. Knowing how potential customers search for you and optimizing your website accordingly are cornerstones of successful search engine marketing.


To be effective, keyword research needs to include the actual words your audience is looking for and the search intent. Once both are clear, your SEO team needs to share them with your PO professionals. Applying keyword research results only to your website would mean missing out on a large part of the opportunity.


Integrating SEO and content marketing


So-called keyword stuffing no longer works for successful SEO. Search engines are looking for well-organized content that adds value to the person who initiated the search. However, that does not mean that you should remove SEO keywords from your PR content.


The opposite is the case: Skilled PR professionals can utilize target keywords without compromising their storytelling. Think about thought leadership articles, social media posts, and even press releases – all of these forms of content can contribute toward higher rankings.


Monitoring and measuring performance


Measuring the performance and effectiveness of your efforts is critical to understanding what is working and what needs to be adapted. Start by establishing clear key performance indicators (KPIs) to allow you to benchmark successes and understand where improvement is needed.


Most search engines offer a range of analytics tools to help you understand your performance. Make sure those are set up and ready to monitor your activity right from the start.


Best practices


Both PR and SEO require mid- to long-term commitment. Over time, their impact builds up and grows stronger. That is why some of the brands reaping the most noticeable results started their integration a few years ago.


Airbnb, for example, developed relationships with leading influencers and thought leaders as early as 2015 to create content that helped users experience key cities and drove traffic to the accommodation platform. The content created by those influencers contributed to Airbnb's search engine rankings.


Inbound marketing and sales platform Hubspot is another example of a brand integrating PR and SEO successfully. The company realized in 2017 that previous approaches to SEO were no longer as effective. To maximize the potential of their content for search engine rankings, the team not only integrated its own approach but even built a tool customers could use to validate the potential effectiveness of content before creating it.






News

SEO Tips For A Small Business


In the digital age, having a strong online presence is crucial for the success of any small business. Search Engine Optimization (SEO) plays a pivotal role in improving your website’s visibility on search engines like Google, which can drive more organic traffic and potential customers to your site. While SEO can be a complex and ongoing process, there are several quick and effective strategies that small businesses can implement to boost their online presence. In this article, we’ll explore some simple and quick SEO strategies tailored to small businesses.


Optimize Your Website’s On-Page Elements


One of the fundamental aspects of SEO is on-page optimization. This involves optimizing various elements on your website to make it more search engine-friendly:


a. Keyword Research: Identify relevant keywords and phrases that potential customers are likely to search for. Use tools like Google Keyword Planner or SEMrush to find valuable keywords for your niche.


b. Title Tags: Create unique, descriptive, and keyword-rich title tags for each page on your website. These tags appear as the clickable headline in search engine results and should accurately represent the content of the page.


c. Meta Descriptions: Craft compelling meta descriptions that provide a concise summary of your page’s content. Include relevant keywords and a call to action to encourage clicks.


d. Header Tags: Use header tags (H1, H2, H3, etc.) to structure your content and make it more readable for both users and search engines. Include keywords naturally in your headers.


e. Image Optimization: Compress and optimize images on your website to improve page load speed. Add descriptive alt text to your images for accessibility and SEO benefits.


Create High-Quality, Relevant Content


Content is king in the world of SEO. Producing high-quality, informative, and engaging content is essential for attracting and retaining visitors. Consider the following tips:


a. Blogging: Start a blog on your website and regularly publish articles related to your industry, products, or services. Share valuable insights, tips, and solutions to common problems.


b. Keyword Integration: Incorporate your target keywords naturally into your content. Avoid keyword stuffing, which can harm your SEO efforts.


c. Visual Content: Use a mix of text, images, videos, and infographics to make your content more engaging and shareable.


d. Regular Updates: Keep your content fresh and up to date. Outdated information can negatively impact your search rankings.


e. Internal Linking: Link to other relevant pages on your website to improve user navigation and help search engines understand your site’s structure.


Mobile Optimization


With the majority of internet users browsing on mobile devices, mobile optimization is no longer optional. Google considers mobile-friendliness a significant ranking factor. Ensure your website is responsive, loads quickly on mobile devices, and offers a seamless user experience.


Claim and Optimize Your Google My Business Listing


Local SEO is essential for small businesses that serve specific geographic areas. Google My Business (GMB) is a free tool that allows you to manage your business listing on Google. Here’s what you should do:


a. Claim Your Listing: Claim and verify your business on GMB to appear in local search results and on Google Maps.


b. Accurate Information: Ensure your business name, address, phone number, and hours of operation are accurate and consistent across all online platforms.


c. Reviews: Encourage satisfied customers to leave reviews on your GMB listing. Respond to reviews, both positive and negative, to engage with customers and improve your online reputation.


d. Posts and Updates: Use GMB to post updates, promotions, events, and other relevant information to attract local customers.


Build Quality Backlinks


Backlinks (links from other websites to yours) are a vital ranking factor in SEO. However, it’s essential to focus on quality over quantity. Here’s how to build quality backlinks:


a. Guest Blogging: Contribute guest posts to reputable websites in your industry. Ensure the content is valuable and relevant to the host site’s audience.


b. Local Directories: List your business on local directories, industry-specific directories, and review sites like Yelp and TripAdvisor.


c. Social Media: Share your content on social media platforms to increase its visibility and potentially earn natural backlinks when others link to your content.


d. Influencer Outreach: Collaborate with influencers or experts in your niche who can link to your website or mention your products/services.


Conclusion

SEO is a powerful tool for small businesses looking to compete in the digital marketplace. While SEO is an ongoing process, these quick strategies can help you get started and see noticeable improvements in your website’s search engine visibility. Remember that SEO requires patience, monitoring, and adaptation to stay ahead in the competitive online landscape. By consistently implementing these strategies, your small business can establish a stronger online presence and attract more potential customers.



Local SEO Sydney, Melbourne and Brisbane, Australia







In today's digital age, 97% of consumers go online to find local services, and 82% of smartphone users use a search engine when looking for a local business. If you're not optimizing for local search, you're missing out on a significant chunk of potential customers right in your vicinity.


The web is a bustling hub of business opportunities. If you're a local enterprise looking to stand out, our tailored Local SEO strategies can position you at the forefront of your industry. Our skilled team of Local SEO experts has a proven track record of delivering results for businesses on the east coast of Australia.


We understand the Australian market, its nuances, and what the local audience is searching for. Our strategies have helped numerous businesses rank on the first page of search results.


Our Local SEO packages are designed to be budget-friendly, making them accessible to businesses of all sizes. Our team is just a call away to address any of your concerns or to provide updates.


Our deep understanding of the Aussie market, combined with our expertise in local SEO, has allowed numerous businesses to achieve and maintain a strong online presence in the region. We pride ourselves on our commitment to delivering tangible results and our dedication to our clientele.


SEO Sydney


Media Man Australia (Digital), a leading expert SEO marketing company in Sydney, Australia, is here to skyrocket your online visibility and drive targeted traffic to your website. With our cutting-edge strategies and proven techniques, we ensure that your business stays on top of search engine rankings, generating higher conversions and maximising your ROI. Our team of skilled professionals will work closely with you to understand your unique business needs and tailor a customised SEO strategy that delivers exceptional results. 


Don't let your competitors steal the spotlight. Get in touch with Media Man and watch your online presence soar!





Greg Tingle



Media Man Group Marketing CEO and Founder Greg Tingle sees success in SEO, storytelling and cormering niche markets such as mixed martial arts (MMA), pro wrestling (WWE, AEW etc), surf culture, online advertising agencies, MBS (Mind, Body and Spirit) and gaming, casinos and hotels).





Digital Marketing Agency 

Sydney and Brisbane


20 Best Digital Marketing Agencies in Sydney and Brisbane


mediaman.com.au

mediamanint.com

digitaluncovered.com › best-digital-marketing20 Best Digital Marketing Agencies in Sydneydigitaluncovered.com › best-digital-marketing CachedPerth SEO Studio. Perth SEO Studio one of Australia’s top digital marketing agencies is based in Sydney and specializes in helping businesses enhance their online presence and achieve higher rankings in organic search results. Wonderful Digital. Wonderful Digital is an award-winning digital marketing agency based in Sydney Australia. With their extensive range of services including SEO PPC social media marketing and website design they have established themselves as one of Australia’s best digital marketing agencies. Humaan. Humaan is a reputable digital marketing agency based in Sydney Australia. With a team of experienced professionals Humaan offers many services including website design and development SEO social media marketing and content creation. Due North. Due North is a renowned digital marketing agency based in Sydney Australia. Their extensive services encompass SEO PPC advertising social media management and content marketing.


Best Digital Marketing Agencies in Sydney | Digital Agency …

Explore the top digital marketing agencies in Sydney. Creative and b2b digital marketing companies offering branding web design UX design eCommerce SEO content marketing PPC email marketing online marketing and social media marketing services in Sydney.


Sydney Digital Marketing Agency ™️ | Digital MarketingDone …

Ready to achieve real business growth with a comprehensive customised digital marketing strategy? Sydney Digital Marketing Agency works with business owners and marketing managers to accelerate revenue growth using Google Ads Social Media SEO Email Marketing and Marketing Automation.


Best Digital Marketing Agencies in Sydney 2023 | Semrush

TOP Professional Digital Marketing Companies in Sydney. List of TOP 26 Digital Marketing Agencies in Sydney. Discover the most skilled marketing agencies from our community to outsource your marketing to.


Top Digital Marketing Companies in Sydney – DesignRush



Readers and online entrepreneurs, that's the SEO News for the day. Tell them Media Man sent you.


Good web surfing and wrestling with the web across the The Internet Matrix Of Things.


By Media Man with some modest assist from A.I!  Bard, xAI, Bing et al. Man over machine!







Media Man News Blog: Pro Wrestling Fight Week Continues; Friendly promotional wars in United States, Canada, Australia, Middle East and beyond

 Media Man News Blog


Pro Wrestling Fight Week Continues; Friendly promotional wars in United States, Canada, Australia, Middle East and beyond









Image credits: To their owners. For educational and illustration purposes

TKO Group is the parent of the WWE and UFC brands.


MMA/UFC and boxing world getting a slice of the action


WWE Crown Jewel: 4th November 2023


Logan Paul vs Rey Mysterio to wow the crowd - U.S Title


Roman Reigns vs LA Knight. The people have spoken. Universal Title


AEW (All Elite Dynamite). Wrestling legends Sting and Ric Flair reunited in an AEW ring!


WWE buzz they may potentially secure more legends back into the WWE fold for broadcast specials. Goldberg is one name being thrown around, plus CM Punk wildcard and heat seeker factor.


WWE Royal Rumble. Tampa, Florida. January 27, 2024. Many fans hope Hulk Hogan makes an appearance at the traditional card.


NWA (National Wrestling Alliance) securing talent that fits their niche and not going to get dragged into wrestling war immediately.


Impact Wrestling is now TNA (Total Non-stop Action), returning to its rich roots


AEW Worlds End: December 30, 2023


WWE Elimination Chamber. Perth, Western Australia: 24th February 2023


WWE Bash in Berlin. Germany. 31st August 2024


plus


Top Rank Boxing: Tyson Fury vs Francis Ngannou. Battle Of The Baddest. Riyadh, Saudi Arabia


plus


UFC 295. Madison Square Garden, New York. Sergi Pavlovic vs Tom Aspinal. Middleweight Interim Title Bout. November 12, 2023


plus


Most Valuable Promotions and Misfits Boxing remains key reasons for the resurgence of professional boxing, celebrities and antics or not! Jake Paul returns to MVP to fight on December 15, 2023. Stay tuned.


plus


MMA and pro wrestling legend Ken Smamrock ramps up Valor Bare Knuckle as others attempt to replicate the success of the original legend and cross-over athlete.


FITE continues to ramp up its global broadcasting OTT (over the top) of combat sports and beyond. Covering pro wrestling, boxing, martial arts and more.


Paramount Plus has ramped up its combat sports coverage. Paul Bros coverage, boxing and wrestling documentaries, F1 and more.


tubi (part owned by News Corp) continues to offer a wide array of historic and retro wrestling, Lucha and more.


Much respect to all competitors and promoters. It's a Win-Win-Win. Combat sports fans remain spoiled for choice.

Wednesday, October 25, 2023

Media Man News Blog: Combat Sports, Sports Business and Pop Culture

Media Man News Blog


Combat Sports, Sports Business and Pop Culture








Google Search


How we're improving search results when you use quotes - August 2022


Sometimes people know they absolutely, positively only want webpages that mention a particular word or phrase. For example, maybe you want to find out about phone chargers but only those that support wireless charging. Fortunately, Google Search has a special operator for that: quotation marks. Put quotes around any word or phrase, such as [“wireless phone chargers”], and we’ll only show pages that contain those exact words or phrases.


Now we’re making quoted searches better. The snippets we display for search results (meaning the text you see describing web content) will be formed around where a quoted word or phrase occurs in a web document. That means you can more easily identify where to find them after you click the link and visit the content. On desktop, we’ll also bold the quoted material.


For example, if you did a search such as [“google search”], the snippet will show where that exact phrase appears:


In the past, we didn’t always do this because sometimes the quoted material appears in areas of a document that don’t lend themselves to creating helpful snippets. For example, a word or phrase might appear in the menu item of a page, where you’d navigate to different sections of the site. Creating a snippet around sections like that might not produce an easily readable description.


We’ve heard feedback that people doing quoted searches value seeing where the quoted material occurs on a page, rather than an overall description of the page. Our improvement is designed to help address this.


Things to keep in mind about quoted searches

For those doing quoted searches, here are some more tips, along with caveats on how quoted searching works.


Quoted searches may match content not readily visible on a page. As referenced above, sometimes quoted searches match content contained within a web page that isn’t readily visible, making it seem like the content isn’t on the page when it actually is present.


For example, content in a meta description tag is looked at for matches, even though that content isn’t visible on the web page itself. ALT text that describes images is considered, as is the text within a page’s URL. Material brought in through inline frames (iframes) is also matched. Google may also see content that doesn’t initially load on a page when you go to it, such content rendered through JavaScript that only appears if you click to make it display.


Pro tip: Sometimes people use the standard Find command in a browser to jump to the phrase they want, after arriving on a page. If that doesn’t work, though, you can try using a developer tools option. For instance, in Chrome, you can search from within Developer Tools to match against all rendered text, which would include the text in drop-down menus and other areas of the site.


Pages may have changed since Google last visited them. While Google revisits pages across the web regularly, they can change in between visits. This means quoted material might appear on a page when we saw it, but it no longer exists on the current page. If available, viewing the Google cached copy may show where the quoted content appeared on the version of the page we visited.


Quoted terms may only appear in title links and URLs. Quoted terms won’t appear in web page snippets if they only appear within title links or URLs of a web page. We also do not bold matches that happen in title links and URLs.


Punctuation is sometimes seen as spaces. Our systems see some punctuation as spaces, which impacts quoted searches. For example, a search for [“don’t doesn’t”] tells our systems to find content that contains all these letters in this order:


don t doesn t


As a result, we’ll match content like the ones below, where punctuation like commas or hyphens break up words — because when you remove the punctuation, the letter patterns are the same:


don’t, doesn’t

don’t / doesn’t

don’t - doesn’t

Snippets might not show multiple quoted terms. If a search involves multiple quoted terms, the snippet may not show all of them if they are far apart from each other. Similarly, if quoted material appears several times on a page, a snippet will show what seems to be the most relevant occurrence.


We mainly bold quoted content for web page snippets on desktop.


Our new bolding of quoted content generally only works for web page snippets on desktop. Bolding won’t appear in snippets for recipe or video boxes, and it also won’t appear when using some special modes such as image or news search. However, anything listed in these boxes or special modes will contain the quoted terms. Bolding also doesn’t work for mobile results.


Quoted searches don’t work for local results. Quote restriction does not work for results in our local box where listings usually appear with a map; we’ll be looking more at this area in the future.


To quote or not to quote?

Using quotes can definitely be a great tool for power users. We generally recommend first doing any search in natural language without resorting to operators like quotation marks. Years ago, many people used operators because search engines sometimes needed additional guidance. Things have advanced since then, so operators are often no longer necessary.


By default, our systems are designed to look for both the exact words and phrases entered and related terms and concepts, which is often useful. If you use a quoted search, you might miss helpful content that uses closely related words.


Of course, there are those times when the exact word being on a page makes all the difference. For those situations, quoted searches remain available and are now even better.

(Google)



Quotes

“I had been hobbled, perhaps even crippled by a pervasive internet society I had come to depend on and take for granted... hit enter and let Google, that twenty-first century Big Brother, take care of the rest.


In the Derry of 1958, the most up-to-date computers were the size of small housing developments, and the local paper was no help. What did that leave? I remembered a sociology prof I’d had in college - a sarcastic old bastard - who used to say, When all else fails, give up and go to the library.”

― Stephen King,



Quotes


“There is discrimination, and the opportunities are not equal to everyone. Most countries are blocked from using several crucial features on Google, Amazon, Shopify, AliExpress, and many more platforms that the "internet millionaires" use to get all of their wealth. They are not smarter than you! They simply have access to markets that are blocked to you! When you try to compete inside their markets, the domain owners alter the algorithms to favor people in that geolocation and put them and their products in front of your. I have been stopped from uploading books for no other reason than being in east Europe. People don't believe these stories are true because they don't want to believe they are living in such a world. It's like the story of the Native Americans, who were offered blankets contaminated with diseases to kill them. Now you are being offered a blanket of illusions that gives you lies. And when you say the truth, they call it a conspiracy and hate speech.”

― Dan Desmarques





Pro Wrestling NXT Halloween Havoc 2023 Week One results

Lyra Valkyria stuns Becky Lynch to become the new NXT Women's Champion







Tyson Fury wrestling again?


Tyson Fury made his WWE in-ring debut at Crown Jewel in 2019 following an angle with Braun Strowman on SmackDown. Yet, despite the match being poorly received by fans, there have been occasional teases of Fury returning to the wrestling ring again, particularly relating to Drew McIntyre. However, during an interview with ESPN, the boxer has now revealed he has no intention of wrestling again, noting wrestling was too hard for him and that he’d rather dodge punches in the ring.



WWE’s too hard for me, boxing is much easier than WWE. It’s very physical and taxing on the body. WWE, getting slammed on the floor and all that sort of stuff. I’d rather move around the ring and dodge punches.” - Tyson Fury



It’s claimed that Fury was paid a staggering $15 million for his match at Crown Jewel, which, while hard to believe, could be possible due to the involvement of Saudi Arabia’s General Authority for Entertainment. Still, considering it’s speculated that Fury could earn $200 million for a fight with Ukrainian Oleksandr Usyk, it’s easy to understand why he has no interest in wrestling again.


(Web Is Jericho)






TWO WRESTLING STARS TO BE FEATURED ON UPCOMING SEASON OF HIT MTV SHOW



MTV rebooted Cribs in 2021, and it has now been announced that the upcoming season will feature CJ Perry and Nikki Garcia, both of whom have reality TV experience via The Surreal Life and Total Divas, respectively. It has yet to be confirmed when their episodes will air, although it is known the new series commences on November 15th. Other celebrates set to be featured include Dita Von Teese, Rumer Willis, Vanessa Williams, and Jesse Metcalfe.


For those unaware, Cribs is a show that takes fans inside the homes of celebrities homes via a Steadicam and, since debuting in 2000, has featured 113 episodes. However, there has been controversy over the show’s history, with some celebrities using rented properties and not displaying their true home. Nevertheless, the show has remained incredibly popular over its run, and it will be a big deal for the wrestlers to appear.

(Web Is Jericho)














WWE Crown Jewel 2023


United States Champion Rey Mysterio vs. Logan Paul


At WWE Crown Jewel,The Social Media Megastar has an eye for gold, specifically the United States Title being held by Rey Mysterio.


Paul has yet to win a WWE championship, despite coming close against Roman Reigns at WWE Crown Jewel last year. 


Paul called his shot soon after defeating Dillon Danis in a boxing match, declaring that he was coming for Rey Mysterio’s United States Title.


When Paul confronted Mysterio on the Oct. 20 episode of SmackDown, The Social Media Megastar explained his reasons for targeting the United States Champion, shaking Mysterio’s hand and vowing to let the best man win.


Paul defeated Mysterio on The Grandest Stage of Them All, albeit in tag team match with The Miz against Rey and Dominik Mysterio at WrestleMania 38 in Paul’s first-ever match. Much has changed since then, setting the stage for a monumental conflict.


Can Paul capture his first title in WWE, or will the WWE Hall of Famer hold on to the U.S. Title? 


Don’t miss all the incredible action of WWE Crown Jewel, streaming LIVE from Riyadh, Saudi Arabia, on Saturday, Nov. 4, at 1 p.m. ET/10 a.m. PT, exclusively on Peacock in the United States and on WWE Network everywhere else.


(WWE)







WWE Crown Jewel 2023


Undisputed WWE Universal Champion Roman Reigns vs. LA Knight



At WWE Crown Jewel, Roman Reigns will go one-on-one with LA Knight for the Undisputed WWE Universal Championship. The news was first reported by the LA Times.


On the Season Premiere of Friday Night SmackDown, The Greatest of All Time himself, John Cena, brought Knight face-to-face with Reigns, and the would-be challenger didn't flitch for a second before knocking a disruptive Jimmy Uso clean out of the ring. Later that evening, Knight defeated Solo Sikoa one-on-one, only to suffer an earth-shattering Spear by The Head of The Table.


One of the most dominant World Champions of all time, Reigns is enjoying a legendary title reign that stands at well over 1,000 days, winning epic battles against Brock Lesnar, John Cena, Cody Rhodes, Kevin Owens, Drew McIntyre and many more. As he presides over The Bloodline with an iron fist on The Island of Relevancy, The Head of the Table stands armed with a brutal arsenal and seems unstoppable. 


But "let me talk to ya!" LA Knight's charisma has helped make him the fastest-rising star in SmackDown history. While his ever-growing popularity may seem unimportant once the bell rings, Knight has fed off the power of the WWE Universe before, and he seems capable of turning that mighty force against The Head of the Table. He also carries an unwavering confidence, an extremely hard-hitting style and an unpredictable attack. Together, these factors arguably make him one of the most unique threats that the elite titleholder has faced in some time. "Yeah!"


Don’t miss all the incredible action at WWE Crown Jewel, streaming LIVE from Riyadh, Saudi Arabia, on Saturday, Nov. 4, at 1 p.m. ET/10 a.m. PT, exclusively on Peacock in the United States and on WWE Network everywhere else.



WWE)






Ribera Steakhouse, Japan



Ribera Steakhouse is a Japanese professional wrestling, boxing and mixed martial arts-themed steak house restaurant with two locations. The original location is in Gotanda, and there is a second, larger location in Meguro. Professional wrestlers frequent the restaurant when touring in Tokyo, a rite of passage in the wrestling community. In addition, some wrestlers receive a satin Ribera Steakhouse Jacket from the owners.HistoryChris Jericho credits wrestler Stan Hansen with "discovering" the restaurant in the 1970s. Hansen, however, credits Bruiser Brody with being the first American wrestler to discover the restaurant. In the late 1970s and early 1980s, American professional wrestlers began to frequent the restaurant when they were wrestling in Tokyo. Over time, the owner began to cover the walls with hundreds of pictures of the wrestlers who ate at his restaurant. The owner rotates the pictures to correlate with the wrestlers currently touring the country. The restaurant is also decorated with other sorts of memorabilia such as title belts and trophies.The owners of Ribera Steakhouse give out the Ribera Steakhouse Jacket to selected patrons. The jacket is satin and has a bull logo on the breast. Road Warrior Animal popularized wearing the jacket with Zubaz pants. Later, it became a rite of passage for American wrestlers to go to the steakhouse and receive their own jacket. Ricky Fuji has said that in English Ribera means, "I'm a wrestler, and I've been to Japan.






Wrestling News


WWE @WWE SmackDown. October 20, 2023


Confrontation: Rey Mysterio @reymysterio and Logan Paul @LoganPaul , fresh off his boxing victory and challenge


Iyo Sky @Iyo_SkyWWE  vs Charlotte Flair @MsCharlotteWWE - WWE Women's Title


Santos Escobar @EscobarWWE (Latino World Order) vs Montez Ford (The Street Profits)


And no doubt one of two massive surprises. What's lurking behind the curtain, backstage and in the locker room! Don't forget Nick Aldis is the new sheriff in town in the GM position.


Combat sports meets high drama, technical wrestling, brawling, wrestling faction situations, femme fatales, art imitating life, world's greatest communicators and antagonists and more. William Shakespeare would be proud. If you can't make it to the arena book an appointment with your TV! The lock is counting..


Image credit: WWE


#SmackDown #WWESmackDown #WWEUS #USTitle #wrestling #prowrestling #LoganPaul #ReyMysterio #Maverick #Prime #CharlotteFlair #TheQueen #wwewomen #entertainment #entertainmentnews #popculture #showbiz #FOX #broadcast #broadcasting #TV #trends #trending #buzz #X #media 





"But you Logan. Do. I'm not going to hesitate, to whoop your ass. You say you need this. You want this. You want this title"  - Rey Mysterio


"See. So badly". - Logan Paul


"Well, you know what. I'll give you the opportunity. Logan Paul vs Rey Mysterio for the United States championship at Crown Jewel" Rey Mysterio

#SmackDown #WWECrownJewel 




"Listen. It's not my responsibility what happens on Raw, It's my responsibility of what happened on SmackDown. And with that being said. you just earned yourself a $10,000 fine" Nick Aldis


"Well if your fining him fine his brother too. Fair's fair right? Adam Pearce


"I'll tell you what I'll do. Gentlemen, please escort him from the building" - NA


"Man, don't touch me" - Jey Uso


"Easy. Do you think its necessary. I'll escort him out" - AP


"You know, your right.  Please escort them both from the building" NA


"Sir"? Security


"You kicking me out of this building" AP


"Yes I am. Now please" NA


"Let the games begin. Let's go" AP 

#SmackDown






MMA/UFC /Combat Sports/Entertainment News

UFC 

294 Press Conference

Question


"Do you think that this fight, UFC 294, is going to make better numbers and is going to be louder and better than than that Francis Ngannou vs Tyson Fury fight"?


"HaHaHa. Um, I would certainly hope so. I would certaily hope so. Yeah, listen. Let's be honest, without smashing anybody here. These are the best fighters in the world here, in each weight class. That's what you want to see. I mean, you want to see the best fight the best. These two right here are the best. I would say yes sir.  But I'm pretty biased". - Dana White 

@DanaWhite



The Competition:


Francis "The Predator" Ngannou vs reigning WBC boxing champion Tyson Fury on Oct. 28 in Riyadh.


Riyadh Season is a state-sponsored annual entertainment and sports festival, part of the larger Saudi Seasons initiative held since 2019 from October to March during winter in Riyadh, Saudi Arabia.


Riyadh Season 2023


The fourth edition of Riyadh Season will be launching on 28 October 2023 with a brand new identity, new tagline ("big time") and title sponsorship from SNB. The opener event, Battle of Baddest, featuring Tyson Fury and Francis Ngannou, will be held on the same day.


This year's Riyadh Season will be marked with the addition of Boulevard Hall, a 40000 capacity indoor arena with FIFA standard football pitch capable of hosting various types of events. It will be renamed to Kingdom Arena in January 2024 and serve as the new home ground of Al Hilal.


The following events will take place as part of 2023 Riyadh Season:


WWE Crown Jewel 2023 will be held in Mohammed Abdu Arena on 4 November 2023.


Riyadh Season Tennis Cup, featuring Novak Djokovic, Carlos Alcaraz, Ons Jabeur and Aryna Sabalenka, will be held between 26-27 December 2023.


Riyadh Season Cup featuring Riyadh XI (combined Al Hilal and Al Nassr all-star team), Manchester City, Al Shabab and AS Roma, with dates to be confirmed.


2023 Supercoppa Italiana featuring Napoli, Inter Milan, Lazio and Fiorentina, with dates to be confirmed.


2023–24 Supercopa de España featuring Real Madrid, Barcelona, Atlético Madrid and Osasuna, with dates to be confirmed.


Riyadh Season has also secured front-of-shirt sponsorship with Serie A club AS Roma, worth 8 million euros per year.


Video

UFC Official YouTube

UFC 294 Embedded: Vlog Series - Episode 4

https://youtube.com/watch?v=eXz83shcZQk&ab_channel=UFC


Video

UFC Official YouTube

UFC 294: Pre-Fight Press Conference Highlights

https://youtube.com/watch?v=coDJXlH_hUY&ab_channel=UFC


UFC Official YouTube

Makhachev vs Volkanovski 2 - All Questions Will Be Answered | UFC 294

https://youtube.com/watch?v=StwKf9GcCf0&ab_channel=UFC


UFC Official YouTube

Alexander Volkanovski: 'Fighting in Someone's Territory Doesn't Mean Nothing' | UFC 294

https://youtube.com/watch?v=Bw2RJWOWiU4&t=10s&ab_channel=UFC


UFC 294: Live Weigh-In Show

https://youtube.com/watch?v=SUwKoYPdzBU&ab_channel=UFC


Video

Alexander Volkanovski YouTube

FIGHT WEEK FACE OFF UFC 294 | Alexander Volkanovski vs Islam Makhachev II Episode2

https://youtube.com/watch?v=bY2ABZ_5TqQ&ab_channel=AlexanderVolkanovski


Video

Riyadh Season YouTube

FURY Vs NGANNOU

https://youtube.com/watch?v=zTISRmnKDz4&ab_channel=%D9%85%D9%88%D8%B3%D9%85%D8%A7%D9%84%D8%B1%D9%8A%D8%A7%D8%B6%7CRiyadhSeason


Top Rank Boxing Official YouTube

Tyson Fury Arrives in Riyadh Ahead of the Battle of The Baddest | Fight October 28 ESPN+ PPV

https://youtube.com/watch?v=dFn8VmpZkdw&ab_channel=TopRankBoxing


Top Rank Boxing YouTube 

Tyson Fury vs Francis Ngannou | OFFICIAL PROMO | BATTLE OF THE BADDEST | OCT. 28 ESPN+ PPV

https://youtube.com/watch?v=T8n4PxcxwxQ&ab_channel=PremierBoxingChampions


WWE YouTube

WWE Crown Jewel goes big time when it returns to Riyadh on Nov. 4

https://youtube.com/watch?v=woHik9VX1f4&ab_channel=WWE



Pro Wrestling







Video

WWE WWE YouTube


SmackDown’s most dramatic moments: SmackDown highlights, Oct. 20, 2023

https://www.youtube.com/watch?v=RX1TPEOdbUk&t=1s&ab_channel=WWE


Image credit: WWE



"That will do it. And still and with style points, Islam Makhachev is the man" #UFC294 



Combat Sports/UFC News


UFC 294: Makhachev vs Volkanovski 2


Islam Makhachev defeats Alexander Volkanovski by KO (strikes) at 3:06 of Round 1


Khamzat Chimaev defeats Kamaru Usman by majority decision (29-27, 29-27, 28-28)


Magomed Ankalaev and Johnny Walker declared a no contest (accidental foul) at 3:13 of Round 1


Ikram Aliskerov defeats Warlley Alves by TKO (strikes) at 2:07 of Round 1


Said Nurmagomedov defeats Muin Gafurov by submission (guillotine choke) at 1:13 of Round 1


Muhammad Mokaev defeats Tim Elliott by submission (arm-triangle choke) at 3:03 of Round 3


Trevor Peek defeats Mohammad Yahya by unanimous decision (29-28, 30-27, 30-27)


Javid Basharat and Victor Henry declared a no contest (accidental low blow) at 0:15 of Round 2


Sedriques Dumas defeats Abu Azaitar by unanimous decision (29-28, 29-28, 29-28)


Mike Breeden defeats Anshul Jubli by KO (strikes) at 3:00 of Round 3


Muhammad Naimov defeats Nathaniel Wood by unanimous decision (29-28, 29-28, 29-28)


Viktoriia Dudakova defeats Jinh Yu Frey by unanimous decision (29-28, 29-28, 29-28)


Shara Magomedov defeats Bruno Silva by unanimous decision (30-27, 30-27, 30-27)


Video

UFC 294: MAKHACHEV vs VOLKANOVSKI 2 | COLD OPEN

https://www.youtube.com/watch?v=mbGyIXGYskM&ab_channel=UFC


UFC 294: Fight Day Focus - Makhachev vs Volkanovski & Usman vs Chimaev

https://www.youtube.com/watch?v=2OtMfZLsY_s&t=217s&ab_channel=UFC


UFC 294 Embedded: Vlog Series - Episode 5

https://www.youtube.com/watch?v=nQLqx3XEtuo&t=19s&ab_channel=UFC


Islam Makhachev Octagon Interview | UFC 294

https://www.youtube.com/watch?v=eYLJkUPNQuQ&ab_channel=UFC


Alexander Volkanovski Octagon Interview | UFC 294

https://www.youtube.com/watch?v=Y8dbUmQz4F8&ab_channel=UFC


Dana White Post-Fight Press Conference | UFC 294

https://www.youtube.com/watch?v=uysztdn_PoA&t=6s&ab_channel=UFC


Alexander Volkanovski Post-Fight Press Conference | UFC 294

https://www.youtube.com/watch?v=QQ5FZ0YCPZ0&t=29s&ab_channel=UFC


Islam Makhachev Post-Fight Press Conference | UFC 294

https://www.youtube.com/watch?v=5ch_EZ5DWpw&ab_channel=UFC


Image credit: UFC





Combat Sports/UFC News 


UFC @UFC 294: Makhachev vs Volkanovski 2


Prelim Results


Shara Magomedov def Bruno Silva by unanimous decision (30-27, 30-27, 30-27)


Viktoriia Dudakova def Jinh Yu Frey by unanimous decision (29-28, 29-28, 29-28)


Muhammad Naimov def Nathaniel Wood by unanimous decision (29-28, 29-28, 29-28)


Mike Breeden def Anshul Jubli by KO (strikes) at 3:00 of Round 3


Sedriques Dumas def Abu Azaitar by unanimous decision (29-28, 29-28, 29-28)


Javid Basharat and Victor Henry declared a no contest (accidental low blow) at 0:15 of Round 2


Trevor Peek def Mohammad Yahya by unanimous decision (29-28, 30-27, 30-27)


Muhammad Mokaev def Tim Elliott by submission (arm-triangle choke) at 3:03 of Round 3


Video

UFC Official YouTube

Dana White Post-Fight Press Conference | UFC 294

https://www.youtube.com/watch?v=uysztdn_PoA&t=6s&ab_channel=UFC


UFC 294: MAKHACHEV vs VOLKANOVSKI 2 | COLD OPEN 

https://www.youtube.com/watch?v=mbGyIXGYskM&t=1s&ab_channel=UFC


Islam Makhachev: 'I Already Beat Him, He Has Nothing to Lose' | UFC 294

https://www.youtube.com/watch?v=OrvjNqO1CXA&ab_channel=UFC


Top Finishes | UFC 294

https://www.youtube.com/watch?v=-4gsFcRnP1A&ab_channel=UFC


 Image credit: UFC 


Combat Sports/UFC News


Alexander Volkanovski quotes following UFC @UFC 294 defeat to Islam Makhachev


"Decisions. I could have made better decisions. You know. He's not somebody you should be taking short notice with but I needed it. Obviously a lot of people will say its for the money and all that. But, it was much more than that. You know what I mean. It is hard for athletes. Sorry. I never thought I would stuggle with it but for some reason when I wasn't fighting or in camp, *uck sorry, I'm just doing my head in. I mean, I need a fight and then this opportunity come up. I'll be honest. I wasn't training as much as I should of. But I thought I had to do it. I had to take or. Or I'm telling myself its mean't to be. Obviously, I was I stuggling a little bit not fighting. I just ask the UFC to keep me busy. ;Cause I need to be keeping busy. I need to be in camp otherwise I'm gunna do my head in".


Media


"I want to be sensative to what your saying. And I you don't have to reveal anything you don't want to. But you saying something like Tyson Fury spoken about in that past and that if I'm not fighting I get dark places and I start getting down. Or are you saying I get bored. What exactly do you mean you need to be busy before or it does your head in?


"Yeah. I dunno. It's weird. I've never believed..not believed in that stuff. Ah, I never got it. It was something.. I dunno know. Maybe the more and more I learn about myself. The more I understand. Yeah, I was different. I was a decision that I chose. I talked about us having a smile on my face. Me and my wife. Obviously my wife could see, you know, that it does get hard. I don't know. I think there was just so much going on. Obviously the surgery, then the baby. And yeah, I needed to get in camp. And then this fight like came up and I'm like, yeah, it's meant to be".. - Alexander Volkanovski


UFC Official YouTube

Alexander Volkanovski Post-Fight Press Conference | UFC 294

https://www.youtube.com/watch?v=QQ5FZ0YCPZ0&t=30s&ab_channel=UFC


MMAFightingonSBN Official YouTube

https://www.youtube.com/watch?


ESPN MMA Official YouTube Channel

We found out just how GREAT Makhachev is in his rematch vs. Volkanovski - Chael Sonnen | ESPN MMA

https://www.youtube.com/watch?v=nqT72pnktvs&ab_channel=ESPNMMA


The Mac Life Official YouTube

Alexander Volkanovski reveals mental struggles with inactivity: ‘I needed this for more than money’

https://www.youtube.com/watch?v=0eubVv4utEQ&ab_channel=TheMacLife



TNT Sports Official YouTube

UFC 294: Alexander Volkanovski sends stern warning to Islam Makhachev as he eyes REVENGE!

https://www.youtube.com/watch?v=ZLJCpHnwZ0g&ab_channel=TNTSports


Image credit: UFC 






Pro Wrestling


Impact Wrestling (aka TNA Wrestling)

Bound for Glory


Impact World Championship: Alex Shelley vs Josh Alexander


Impact Knockouts World Championship: Trinity vs Mickie James


Impact X-Division Championship: Chris Sabin vs KENTA


Impact World Tag Team Championship: The Rascalz (Trey Miguel & Zachary Wentz) vs ABC (Ace Austin & Chris Bey)


Impact Knockouts World Tag Team Championship: MK Ultra (Killer Kelly & Masha Slamovich) vs Tasha Steelz & Deonna Purrazzo


Monster's Ball Match: PCO vs. Rhino vs. Moose vs Steve Maclin


Will Ospreay vs. "Speedball" Mike Bailey


20-Person Call Your Shot Gauntlet 


Video

Impact Wrestling Official YouTube

IMPACT Hall of Fame | Countdown to Bound For Glory

https://www.youtube.com/watch?v=lEeGAlj3NmY&ab_channel=IMPACTWrestling


Mike Tenay and Don West Inducted Into the IMPACT Hall of Fame | Bound For Glory 2023 Highlights

https://www.youtube.com/watch?v=bQOrBP1HpdE&t=3s&ab_channel=IMPACTWrestling


FULL Bound For Glory 2023 Highlights - Order the PPV Replay NOW!

https://www.youtube.com/watch?v=do-RMzQGf1U&ab_channel=IMPACTWrestling


MATCH OF THE YEAR! Will Ospreay vs. Mike Bailey DREAM MATCH! | Bound For Glory 2023 Highlights

https://www.youtube.com/watch?v=zJakLOQuyuI&ab_channel=IMPACTWrestling


"TNA Wrestling - We're F*****g BACK!" | TNA Returns January 13 at Hard To Kill

https://www.youtube.com/watch?v=WmqGNJ2sV_4&t=2s&ab_channel=IMPACTWrestling







Pro Wrestling


AEW Collision


Ricky Starks and Big Bill vs Blackpool Combat Club (Claudio Castagnoli and Wheeler Yuta)


Bryan Danielson vs Andrade El Idolo


Eddie Kingston vs Jeff Jarrett -Memphis street fight


and much more


Video

AEW Official YouTube

Dream Match: Danielson v Andrade + Five Huge Title Matches | AEW Control Center: Memphis, 10/21/23

https://www.youtube.com/watch?v=SfEVsM9X5_M&t=3s&ab_channel=AllEliteWrestling


Only in dreams! Bryan Danielson takes on Andrade El Idolo one-on-one! | 10/21/23, AEW Collision

https://www.youtube.com/watch?v=Slo4bNzz6_I&t=12s&ab_channel=AllEliteWrestling


New AEW Tag Champs, Starks & Big Bill, take on BCC in their first defense! | 10/21/23 AEW Collision

https://www.youtube.com/watch?v=VFoeiLUKzFY&t=4s&ab_channel=AllEliteWrestling


FTR return to the ring on Collision... and so do HOUSE OF BLACK! | 10/21/23 AEW Collision

https://www.youtube.com/watch?v=DHpW49P0N5A&ab_channel=AllEliteWrestling


ROH Champ, Eddie Kingston, takes on Jeff Jarrett in a Memphis Street Fight! | 10/21/23 AEW Collision

https://www.youtube.com/watch?v=2Ix_euH1Zfw&ab_channel=AllEliteWrestling


Bullet Club Gold’s Top Shelf Gunns return to tag-team action! | 10/21/23, AEW Collision

https://www.youtube.com/watch?v=ssSxQHQwNJc&ab_channel=AllEliteWrestling


Could Action Andretti survive his encounter with "The Redeemer" Miro? | 10/21/23 AEW Collision

https://www.youtube.com/watch?v=RWErWMJhOqs&ab_channel=AllEliteWrestling


Media Man: Strong thumbs up


Quotes

"Intimidation is an unusual animal: it's a lot about body language and understanding the human psyche. Knowing that usually a direct stare will crush most human souls, and that's just the basic gist of it... The soul-crushing stare, the fatherly disappointment, mixed with a little bit of hate and rage - you're on your way" - Samoa Joe #SamoaJoe #quote #wrestling #prowrestling #wrestler #intimidation #bodylanguage #psyche #combatsports #sports #popculture #legend #media 



"In our personal and professional lives, we are constantly hit with one adversity after the other, most of which we have no control over. But the four things we have total control over is how we react, how we adapt, how we breathe, and how we take action" - Diamond Dallas Page #DallasPage #quote #life #lives #living #adversity #control #mindset #motivation #mbs #world #media 



"You can't dictate to a country or a religion about how they handle things, but having said that, WWE is at the forefront of a women's evolution in the world, and what you can't do is effect change anywhere by staying away from it" Triple H, WWE @WWE executive








SEJ Keyword Cannibilization


SEJ's Corey on an insightful and helpful feature article on keyword cannibalization re SEO and paid search campaigns. It's quite the balancing act. Clear lines of communication between management, staff and departments is critical. Make sure the technical is speaking the same language as marketing and are in harmony and working towards the same end goal - success as a team..Keep tap.of results, performance, cross-over, stats, sales, investment, true efficiency vs false efficiency, economy.of scale, and how could we forget the often changing Google algorithm. Keep your finger on the pulse and adjust the sails for changing conditions. 



Media Int Man X (formally Twitter)




Top Rank Boxing

X


"I can't believe it. Looking from there. The boy has made it" - Francis Ngannou #FuryNgannou 




Mojahed Fudailat wins Media Man 'Animation Artist Of The Month' and 'Sports Artist Of The Month' award. Based on merit alone. Bragging rights. Sports and art fans for the win! #MojahedFudailat #mmaart #ufcart #sportsart #combatsports #sportsartist #mmaartist



Search Engine Journal Show


Good stuff. At least ebooks can be updated quicker and cheaper than traditional books. That Google update algorithm! 




Lexis King to run roughshot at NXT @WWENXT Halloween Havoc. Ain't in anyone's shadow! Conquer self and family legacy for the win. King to cause havoc for fellow pro wrestlers. Release those demons! #HalloweenHavoc #LexisKing 






Pro Wrestling


NXT @WWE Halloween Havoc 2023. Week One 


Becky Lynch vs Lyra Valkyria - NXT Women’s Title


The Family (Tony D’Angelo & Stacks) vs Chase U - NXT Tag Team Championship


Gigi Dolin vs Blair Davenport. Lights Out Match


Roxanne Perez vs Kiana James. Devil’s Playground Match


Lexis King (not Brian Pillman Jr)! to make debut. Havoc expected and forecast!


Video

WWE Official YouTube


Lyra Valkyria to challenge Becky Lynch as Halloween Havoc begins: NXT sneak peek

https://www.youtube.com/watch?v=lQbRXXucFCU&ab_channel=WWE







Crypto News





Blog

Cryptocurrency News

Exploring the Latest Statistics for Cryptocurrency Investors



Some of the most recent statistics that provide valuable insights for cryptocurrency investors

Cryptocurrency markets have seen remarkable growth and transformation in the past decade, with millions of investors worldwide participating in this dynamic and often volatile space. As the cryptocurrency ecosystem continues to evolve, it’s essential for investors to stay informed about the latest statistics, trends, and developments in the market. In this article, we will explore some of the most recent statistics that provide valuable insights for cryptocurrency investors.


Market Capitalization

Market capitalization is a fundamental metric in the cryptocurrency space. It represents the total value of all cryptocurrencies combined. As of the most recent data, the cryptocurrency market cap exceeds $2 trillion. This number gives investors a sense of the overall size and significance of the market.


Bitcoin Dominance

Bitcoin, often referred to as digital gold, is the most dominant cryptocurrency in terms of market capitalization. It has consistently maintained a dominance percentage of around 40-50% in recent years. This metric helps investors understand Bitcoin’s relative importance within the broader cryptocurrency market.


Altcoin Popularity

While Bitcoin remains the largest cryptocurrency, altcoins (alternative cryptocurrencies) have gained popularity. Ethereum, Binance Coin, and Cardano are some of the leading altcoins. Ethereum, in particular, is known for its smart contract capabilities, and the total value locked in decentralized applications (DeFi) has surged.


Exchange Statistics

The number of cryptocurrency exchanges has grown significantly. At present, there are over 300 exchanges globally. The competition between exchanges has led to improved services, lower fees, and increased trading volumes.


Trading Volume

Daily trading volume is a critical statistic for investors. It provides insights into the liquidity and activity in the market. Recent data shows that the daily trading volume for all cryptocurrencies is well over $100 billion, indicating substantial market participation.


Wallet Growth

The number of cryptocurrency wallets continues to grow steadily. This reflects the increasing interest and adoption of digital assets by individual investors. As of the latest figures, there are over 80 million blockchain wallet users.


Institutional Involvement

Institutional participation in the cryptocurrency market has surged in recent years. Major financial institutions, hedge funds, and publicly traded companies have started investing in cryptocurrencies. This trend has contributed to the market’s overall legitimacy and growth.


Regulatory Developments

Cryptocurrency regulations are evolving worldwide. Governments and regulatory bodies are increasingly addressing the need for regulatory frameworks to govern digital assets. Investors are closely watching how these regulations may impact the market.


NFT Explosion

Non-fungible tokens (NFTs) have become a significant trend in the cryptocurrency space. NFTs represent unique digital assets and are often used for digital art, collectibles, and in-game items. The NFT market has experienced substantial growth, with high-profile sales of digital artwork making headlines.


DeFi and Yield Farming

Decentralized finance (DeFi) platforms and yield farming have gained traction among investors. These platforms offer various financial services, including lending, borrowing, and liquidity provision. Total value locked in DeFi protocols has surpassed $100 billion.





Sports Business News


TECH TRENDS CONTINUE TO SHAKE SPORTS FANDOM. MAY THE BEST IDEAS WIN


In 2022, a number of new technologies offered glimpses of their promise for sports—and their drawbacks. 


An explosion of streaming services has brought more action to our fingertips, while simultaneously making it harder (and possibly more expensive) to find any one game. Meta showed off its vision of online worlds bringing us closer together, but performance issues led the company to put part of its Horizon Worlds team in a “quality lockdown” this fall.


FTX imploded, if you hadn’t heard, largely extinguishing excitement about blockchain’s potential. And that was only days after Twitter began writhing through an Elon Musk-led overhaul. 


Over the last year, the Internet writ large seemed poised to offer fans things like better access to their favorite teams, fun new ways to connect with peers, and even literal riches. But the deliverables rarely matched the hype. Instead came another reminder that “new” doesn’t necessarily mean “better” and that, with a few poor decisions, the sports fan experience has the potential to actually get worse.


During 2023, we’ll see how the following tech developments impact sports, for good or for bad.


Streaming

This year, Amazon, Apple, and Google-owned YouTube have set themselves up to apply their unique philosophies to live sports. (Netflix remains on the sidelines. For now.)


Amazon went first, with its operational focus helping it successfully set a new standard for streaming sports with Thursday Night Football. Apple, meanwhile, has always put an emphasis on top-to-bottom design, which often requires a high degree of creative input if not outright control. In a league-level partnership with Major League Soccer, they’ll get the chance to show how they think modern sports fandom should operate. 


Then there’s Google, which will lean on its decades-long history of organizing information and making it accessible as it builds a product to help fans watch the right out-of-market NFL games at the right time. YouTube made one of the biggest sports media splashes of 2022 by securing seven years worth of NFL Sunday Ticket. Now it will need to meet fans’ expectation of an improved experience—and sell a lot of subscriptions. 


So far, tech companies have mainly only changed where sports are broadcast, not what it is like to watch them. After shaking up music and TV, streamers need to give fans a reason to be excited about games making the jump to digital. AltCasts might be that reason, though right now the best one—the ManningCast—resides on ESPN2.


Social

It’s not just Twitter that’s in flux; some pundits are declaring Instagram to be “Over.” TikTok continues to face regulatory scrutiny. Numerous other platforms have recently suffered layoffs in the face of discouraging advertising projections.


Athletes and properties have turned into 365-day brands thanks to social media, and that won’t stop even if the platforms change. Instead, look for teams and leagues to build even more direct relationships with their fans—the NBA and NFL are already taking cues from social companies with new features in their own apps.


Sports is primarily a community product. Teams sell an identity and an invitation to a group. As more of life takes place on the Internet, it’s crucial fans have a digital place they’re proud to call home.  


Augmented Reality

While the Metaverse hogged more of the hype spotlight last year, AR has quickly found a home in sports. Broadcasters ranging from ESPN to Nickelodeon are incorporating virtual elements into their shows. Numerous properties are also experimenting with how phone-based tools could improve or enliven the in-person experience. 


More radical change will come when (and if) a critical mass of people decide it’s time to buy (and wear) advanced headsets. Live sports content could drive adoption, but rights holders might also be wary of being burned on the idea for a second time in 10 years.


In the meantime, VR games like NFL Pro Era and Golf+ are already demonstrating interesting use cases. We’ll see if any leagues are able to leverage advanced simulators to develop a new generation of fans. 


Artificial Intelligence

AI (called as much because we’re evidently on a nickname basis with our computers after all these years) will only intensify the speed of all those above changes. Automated cameras will soon be paired with AI-commentating to elevate the production values of more sporting events, including youth-level games. Online, AI promises even more personalized feeds and viewing recommendations, like a customized RedZone channel. Computational wizardry might also hold the keys to creating more advanced AR graphics and life-like digital spaces. 


But then come the buts, such as the potential for brand-damaging fake videos and the possibility of minimizing the human element that has made sports sports. 


There’s a lot of change on the horizon, and by now we’ve learned it won’t all be positive. It can’t be. In each of these categories, some tech will prove itself; other stuff will prove itself … to be a headache. Here’s hoping 2023 is not another rebuilding year.


May the best ideas win.


(John WallStreet)






HOW PROFITABLE IS ESPN? DISNEY BREAKS OUT FIGURES FOR FIRST TIME



Just how profitable is ESPN to The Walt Disney Co.? For the first time, per The Hollywood Reporter, there’s a clear answer, and it shows just how lucrative the sports business is for the company.


Beginning next quarter, Disney will change how it reports its quarterly financials. The move comes after CEO Bob Iger’s reorganization earlier this year to “to restore creativity to the center of our business.”


The new structure will consist of parks and experiences, entertainment and sports (which is almost entirely ESPN, with Star-branded sports channels in India comprising a small portion). Whereas before ESPN was lumped in with all of Disney’s linear TV and streaming assets in the Disney Media and Entertainment Distribution division, and before that was folded into its other TV assets, including ABC and the Disney cable channels, it will now occupy its own division, led by Jimmy Pitaro.


According to an SEC filing Wednesday that outlines the new financial reporting structure, ESPN delivered $16 billion in revenue in fiscal 2022 (the company’s fiscal year ended October of 2022), and had profits of $2.9 billion.


For comparison, the new “entertainment” division, which includes Disney’s other TV networks and streaming services, as well as its film and TV studios, had revenues of $39.6 billion in fiscal 2022 … but profits of only $2.1 billion, thanks to Disney’s yet-to-be-profitable streaming business.


That lucrative profit margin for ESPN underscores why the company seems intent to keep it for the time being, and why it was so eager to cut a deal with Charter Communications and end its blackout last month.


Indeed, a deeper read of the finances show that most of ESPN’s revenues came from pay TV carriage fees ($10.1 billion), compared with advertising revenue of $4.4 billion. As cord-cutting has worsened, ESPN has bore the brunt of it for Disney, thanks to its lucrative carriage deals.


It’s worth noting that before Disney began spending billions on streaming, the filing shows that its traditional entertainment business was very profitable, and the “peak losses” at Disney+ pushed them down last year.


Now Disney is looking for partners to become minority shareholders in ESPN, with sports chief Jimmy Pitaro saying earlier this year the company wants “partners that we think can make the flagship product more compelling” as it plans a streaming offering. Hearst, an early investor in ESPN, continues to own a 20 percent stake in the channel.






Sports News Media


YouTube’s NFL Bet May Be About Becoming Sports Content Filter



YouTube’s successful technical launch of NFL Sunday Ticket has turned industry observers’ attention to the business rationale behind the company’s $14 billion bet on American football.


DirecTV held the exclusive broadcast rights to the league’s out-of-market package from 1994 through the 2022 season. While the service helped to drive subscriptions, and credibility to the satellite-delivered “cable TV” service in its early years, the company is widely believed to have lost tens of millions of dollars on the quarter century plus long relationship.


DirecTV was paying $1.5 billion annually to the league over the last eight years of the relationship. Reports have stated that just 10% of company subscribers bought the football specific service.


It is challenging to make a direct business case for YouTube paying $2 billion a year to acquire the product given this context. And that is before one realizes YouTube is not requiring NFL fans to be YouTube TV subscribers to purchase their Sunday Ticket offering (as was the case with DirecTV). The streaming service can be bought on an a la carte basis.


However, Google may not be looking at it that way. The company may see investing in the tier-one produced content as a means of “driving more eyeballs and driving up CPMs to its traditional YouTube platform,” Matt Rosenberg (managing director & head of media finance, Monroe Capital) said. “Google can afford the large price tag it takes to do this.”


It is also suspected that the Google subsidiary is using the NFL package to anchor the sports content discovery platform it is building. Stratechery’s Ben Thompson theorized the company may be planning to monetize the rights by turning YouTube into a ‘filter’ for sports content, similar to what its search engine does for internet content.


Of course, Google acquired YouTube in 2006. Both companies are now part of the holding company Alphabet.


YouTube and the Google Press Team did not respond to a request for comment on the speculation.


The internet made it easy for people to create content. But the rapid proliferation of it quickly made discovery a challenge.


Google became the internet’s dominant search engine by making it easy for people to find the content they were after. Millions of people now use it daily to navigate the internet.


The company monetizes the traffic it generates by serving as a referral engine to product, service, and content providers, primarily through search engine ads. And it generates a fortune (see: $42.6 billion in Q2 ‘23).


Sports fans are now facing their own content discovery challenges.


The emergence of countless new properties, the rise of streaming services (think: YouTube TV, ESPN+, AppleTV, and Amazon Prime) and the fracturing of rights packages have made it increasingly challenging to find the game one wants to watch.


At the same time, sports content costs are rising (annual rights fees cost billions of dollars) and unlike entertainment programming, the content is usually only shown once.


Google found being the filter for content, rather than the primary creator of it, to be a lucrative strategy for its internet search business. Logic suggests YouTube may be trying to replicate the model around digital sports programming.


The main difference this time around is that YouTube made a substantial investment in content to bring users to its platform. Presumably, the hope is NFL Sunday Ticket draws fans into the centralized content marketplace and that they’ll continue using the platform to find the games they’re looking for.


The company will then likely pursue a commission each time it refers a fan to a third-party platform (e.g., ESPN+).


Amazon, Apple, and Roku charge similar fees for referrals to other platforms. Affiliate has become a profitable revenue stream for those companies, generating billions of dollars in combined revenues.


“YouTube isn't taking this exclusively to YouTube TV because it wants to build YouTube Primetime Channels–[this is] its answer to Apple and Amazon's channel stores,” John Kosner (president, Kosner Media) said.


Google’s ‘late’ entrance into the marketplace should not be an issue given that it has overcome similar competitive dynamics before. It was not the first search engine when it launched, but was able to make up the time lost by delivering a better experience.


Combining NFL content with YouTube/Google search capabilities would seemingly have the company in position to become sports’ preferred discovery solution. If it can achieve those ambitions, generating a return on the Sunday Ticket investment shouldn’t be an issue.


“YouTube TV is far more than just one of the Virtual Multichannel Video Programming Distribution (vMVPD). It is becoming one of the largest TV distributors period,” Kosner said.


(JohnWallStreet)







‘Couldn’t organise a conference for 500’: event expert on Games chaos


The Victorian government’s team in charge of delivering the 2026 Commonwealth Games was so inexperienced it would have struggled to host a 500-person conference, an inquiry has been told.


Event Pty Ltd director Simon Thewlis said one of the primary causes of the Games’ failure was that it was being organised by “generalist public servants” rather than specialists. He also panned the reliance of state government “super departments” on outsourcing work to consultancy firms.


Events industry heavyweight Simon Thewlis has slammed the organisational structure of the Victoria’s ill-fated Commonwealth Games, saying it was “always going to end in tears”.  Eamon Gallagher


Mr Thewlis said he believed the Games would always “end in tears” given its business case was based on the 2018 Gold Coast Games but was intended to be held in five regional hubs across Victoria.


“At the end of the day, a bunch of people with little to no real operational major event experience tried to organise one of the largest events our country has ever seen,” he told an inquiry on Monday.


“This is a story of astonishing arrogance and hubris that has seen Victoria going from having once been a leading event state to one responsible for the biggest debacle in the history of events in Australia.


“They thought they knew better than the event industry. They failed


Mr Thewlis said he believed the Games would always “end in tears” given its business case was based on the 2018 Gold Coast Games but was intended to be held in five regional hubs across Victoria.


“At the end of the day, a bunch of people with little to no real operational major event experience tried to organise one of the largest events our country has ever seen,” he told an inquiry on Monday.


“This is a story of astonishing arrogance and hubris that has seen Victoria going from having once been a leading event state to one responsible for the biggest debacle in the history of events in Australia.


“They thought they knew better than the event industry. They failed completely. I would go as far as saying had the project been a conference for 500 people, they still would have been in trouble.”


Mr Thewlis, who has worked in the Victorian event industry for 40 years and co-founded the lockdown-era Save Victorian Events campaign, said leading public servants in the Department of Jobs, Precincts and Regions “decided they were the best people in Australia to run the Games”.


‘Unencumbered by knowledge or experience’

“To my knowledge, they all had little to no real operational major event experience and some an unwillingness to ever listen or learn. This confirmed to me that the Games would end in tears,” he said.


“Events don’t happen by magic. They involve a whole range of really quite specific skill sets. They didn’t do that, it was just generalist public servants.


“I have no doubt that they all thought they were doing a good job. They were so unencumbered by knowledge or experience that they would not have known otherwise.”


Red flags in the business case included that Melbourne spent $2.9 billion to host the Games in 2006, but the 2026 event, with a “vastly more complex regional model”, was budgeted to cost $2.6 billion.


Also, the Gold Coast in 2018 spent $40 million on ceremonies, but only $41.9 million was budgeted for 2026 ceremonies at the MCG and Geelong’s Kardinia Park.


Mr Thewlis said the axing of the Games would put NSW in a better light than Victoria, particularly after the Sydney edition of the South By Southwest festival, the first time the festival was held outside Texas in 36 years.


Volleyball Australia chief executive Andrew Dee told the inquiry earlier on Monday Victoria would be a “place to avoid for some time” for major events.


Meanwhile, Commonwealth Games Australia boss Craig Phillips said he and fellow organisers met in April with Victorian Premier Jacinta Allan, who was then the minister tasked with delivering the event, to discuss cost pressures and proposed savings.


“We got the impression that she was very confident the budget would be available,” he said.


Ms Allan has denied misleading parliament by saying “tremendous progress” was being made to host the Games months after receiving advice that the cost would blow out by billions of dollars.


Mr Phillips said the government was yet to pay the $380 million agreed compensation for cancelling the Games, because the federation was concerned it may have to pay UK tax on the payout.


(AFR)






Seven boss content with ‘last-mover advantage’ on streaming - October 24, 2023


Kerry Stokes-controlled Seven West Media is pitching its all-in approach to free-to-air television as an asset to advertisers, with CEO James Warburton saying that the network is not captive to the distractions of newer broadcast formats, like streaming.


According to Warburton, Seven’s main competitors, Ten and Nine (the owner of this masthead), are “probably a little bit distracted with the other bits they’ve got”.


“They don’t talk a lot about just television. Whereas us, it’s what we eat, sleep and breathe.”


Warburton spoke to this masthead before Seven’s annual Upfront event last week, where the network pitched its slate of programming to media executives in a bid to secure a chunk of tighter advertising dollars.


Backed by the network’s staple performers, Home and Away and The Voice, Warburton points to Seven’s claim as the “number one free-to-air network”, based on this year’s TV ratings survey period.


It’s an important metric, given Warburton’s real challenge is to remind advertisers that television remains an unmatched place to reach audiences at scale.


Ten/Paramount will pitch to advertisers this week, showcasing its free-to-air product, alongside content on affiliated streaming service, Paramount+. Meanwhile, Nine, which made its pitch in September, has assets in streaming (Stan), radio and newspapers, including this masthead.


Warburton reckons these other assets should be seen as a distraction from the main event, and that’s television.


But his upbeat tenor belies the pressure the television industry continues to face from global and digital competitors. Meanwhile, the advertising pool is continuing to shrink, with total revenue across the year ending June 30 dropping 7.9 per cent.


In a $3.6 billion market, Seven remains a powerhouse, but its long-term viability looks increasingly wobbly. While Seven does own Perth-based masthead The West Australian, it’s lack of diverse assets, particularly in the premium streaming space, means it will continue to be reliant on revenue from freely accessible news, sport and entertainment.


However, across the past 12 months, market sentiment on global streaming SVOD (streaming video on demand) services has soured, and Warburton believes Seven can focus on what it does best by not being weighed down by the “pain” involved with such products.


“I’m not a believer in last-mover advantage, I’m too aggressive for that,” he says, but in this case, “it exists”.


Seven did mull the streaming opportunity, working with NBCUniversal at one time to partner on a local launch of the latter’s streaming service, Peacock. NBCUniversal eventually decided that licensing made more sense. 


Now, global giants like Disney are rethinking their commercial models, freeing up some of their content to be licensed across other platforms and allowing the US heavyweights to turn their intellectual properties into dollars, even as their streaming platforms start to stutter.


Paramount on Tuesday announced it was adding an advertising tier to its Paramount+ service in Australia, in a bid to attract new audiences at a lower price point and diversify revenue opportunities on the platform. The tier will be introduced in Australia in 2024.


“I think everyone puts on a brave face, but ultimately, it always comes back to economics, and it’s funny to read some global people saying it was all about subs at any cost, and now it’s about profitable subs. Like, really?” Warburton said.


“You wouldn’t want to be trying to renew content pipelines in this market, you can see clear as day they’ll all be here eventually,” Warburton adds, a potential reference Foxtel’s lucrative HBO-based content deal with Warner Bros.


Discovery is another company looking to launch its own service, Max, in 2025.


Seven is hoping new content, including a new format drawing from the popular Made in Chelsea brand, Made in Bondi, co-commissioned with British network Channel 4, will help bring new audiences to its free digital service, 7Plus, alongside a number of new titles fronted by the ‘Bondi Vet’, Dr Chris Brown, recently recruited from Network 10.


Brown will do the heavy lifting for Seven in 2024, hosting a new The Block-like format, Dream Home, and a new dating show, Stranded on Honeymoon Island, while also joining Sonia Kruger as co-host of Dancing with the Stars.


Also coming to Seven’s digital channels at the end of 2024 are new broadcast deals with the AFL and Cricket Australia. Currently, the network’s respective deals with the sporting bodies only allow it to broadcast matches on linear channels.


Next on the horizon for Warburton is doubling up on winter codes with an attempt to snatch the NRL’s State of Origin. The three annual games are a regular ratings hit across both linear and digital channels for current rights holder Nine, though negotiations are not likely to take place until 2025.


“Our commitment is with the AFL - but absolutely [Seven is interested]. We have a very good relationship with [Racing NSW CEO and chairman of the Australian Rugby League Commission] Peter V’Landys through racing, and a very good relationship with [NRL chief] Andrew Abdo as well, so that’s something we’ll target,” he said.


Nine declined to comment.





Forget football: investors line up as PFL reveals local launch - October 2023


The fast-growing Professional Fighters League wants to take on giants like UFC and sees Australia as a key part of that strategy. Local fighters – and money – will help.


(The Australian)



MMA star’s $10 million boxing payday continues shakeup - October 22, 2023


Mixed martial arts star Francis Ngannou is in the final week of training for his first professional boxing match, which will reportedly pay him $10 million — 16 times more than his most recent MMA bout.

Ngannou was a heavyweight champion in the Ultimate Fighting Championship, MMA's top circuit. When his contract expired earlier this year, he signed with the upstart Professional Fighters League, which — unlike the UFC — allowed him to compete in boxing, where purses can be much larger. If other UFC stars follow his path, it would continue shaking up the sport.


On Oct. 28, Ngannou will fight world heavyweight champion Tyson Fury in Saudi Arabia. Although payouts haven’t been officially revealed, Fury has said Ngannou is set to make at least eight figures.


The tilt is another meeting between a top boxer and MMA fighter that’s drawing lots of media attention and big paydays. Conor McGregor set the stage for these kind of matchups in 2017, when the UFC star boxed and lost to Floyd Mayweather. McGregor earned $85 million, according to Forbes.


Despite experiencing a boom in popularity, MMA’s top fighters still can’t match the payouts of boxers. One big reason is that boxing is a much older sport with a lucrative business model in place. And while MMA fighters are under contract with a promotion or league, boxers act as their own business entities. That gives them more power when negotiating fights and advertising deals.


"Most fighters are barely able to make a living,” Ngannou said. They’re "living paycheck to paycheck.”


Ngannou, who oddsmakers see as a big underdog against Fury, was able to take part in a boxing match because of a unique contract with the PFL, which was founded by venture capitalist Donn Davis.


"I didn’t know a contract could be this great,” Ngannou said. "It’s been a while since I have had a promotion that fully supports your goals and dreams.”


The deal also gave Ngannou a minority stake in the league. That adds to a growing portfolio that includes ownership of a professional soccer team in his native Cameroon. He’s also interested in purchasing a piece of a Major League Soccer team.


UFC fighters have applauded the deal, with UFC hall-of-famer Daniel Cormier saying it "set a new standard.”


Ngannou’s contract with the PFL could be replicated again, according to Davis.


"If people can deliver what Francis can deliver then we will give them a Francis contract,” Davis said during an August interview.


Ngannou has pushed for better pay for his peers. As part of his deal with the PFL, his opponents will receive a guaranteed payout of $2 million.


MMA athletes have already pushed back against their employers. The UFC is currently in the midst of an antitrust lawsuit filed in 2020 by former fighters that alleges unfair business practices and seeks up to $1.6 billion in damages. Ultimately, Ngannou would like to see fighters unionize, but doubts it will happen.


"Until there is a law or government officials (get involved), there is not a way that a union can happen,” Ngannou said. "Fighters have minimal power.”









MVP confirms stipulation for Jake Paul vs. Nate Diaz rematch - October 24, 2023



Jake Paul returns to the ring on December 15.


Two months after his brother fought Dillon Danis in Manchester, Jake Paul is set to make his return to the ring. 


This will take place on December 15, a location and opponent are yet to be announced, but fans should not expect to see former UFC star Nate Diaz in the opposite corner. 


Paul and Diaz first fought in August in what was a memorable event with the "The Problem Child" being declared the winner via unanimous decision. 


In the aftermath it was revealed that there was a rematch clause in the contract with both men wanting to run it back inside an MMA cage. 


Now Paul's promotional company, Most Valuable Promotions (MVP), have confirmed on social media that Paul will face Diaz for a second time and it will take place inside a cage under the Professional Fighters League (PFL) banner. 


"For the record: Jake Paul will not be boxing Nate Diaz again. Nate Diaz and Jake Paul have received an offer from @PFLMMA to rematch in MMA in the SmartCage. Jake Paul has accepted the offer," MVP posted on X. 


Paul signed a deal with the PFL in January which will see him compete in the organisation's pay-per-view "Super Fight" division which contains a number of stars including former UFC heavyweight champion Francis Ngannou and undisputed women's featherweight champion Amanda Serrano. 


(DAZN)





‘Go big or give up’: The hunt for TV’s next big hit


As more than 11,000 television program buyers and sellers head home from Mipcom — the annual market where TV content is bought and sold — striking American actors will mark the 100th day of industrial action which has essentially put a plug in Hollywood’s content pipe.


The strikes — in addition to the actors, Hollywood’s writers ratified a new, three-year contract earlier this month after their own 148-day stoppage — shifted the focus at Mipcom, held annually in Cannes, France, to international content, including Australian content, as program buyers searched for the “next big thing”.


In conversations up and down the Boulevard de la Croisette, café chatter ranged from the commercial impact of artificial intelligence (AI) — both positive and negative — to the muted presence of US majors like Disney and Warner Bros. Discovery, the rapid rise of FAST (free, ad-supported TV) channels and the shifting significance of glass-jawed streaming platforms.


As for the strike itself? All eyes were on Paramount Global president Bob Bakish for clues during his packed keynote. “I’ve said publicly that the strike is accretive to our cash in 2023; that is true, and it’s true for the industry writ large,” Bakish said. “We’re playing the hand we were dealt. We didn’t want to be in a strike. We would very much like this strike to be over, so everyone can get back to work.”


Of Mipcom’s more than 11,000 delegates, some 3500 were program buyers. That detail is significant, as it marks a roughly 10 per cent increase year-on-year, the clearest indicator of both the buoyancy of the market and the broadcast industry’s shift away from the make-the-show-and-own-the-pipeline streaming business model that has seen streamers shell out billions in content investment only to wake up with the same old problems as the networks they aspired to replace: how to hang onto revenue and eyeballs?


“Given the buzz from the stands, what [has been] said on stage and the sheer volume of content deals done, it is clear that third-party sales and distribution are back,” Mipcom director Lucy Smith said.


In plain terms, Mipcom shrinks the global television business to the size of the Royal Easter Show. More than 320 production companies and television studios — the majors, the minors and the fringe players — cram into the world’s biggest show bag pavilion, Cannes’ Palais des Festivals, and the world’s TV channels (and streaming platforms) come to shop.


But the four-day market also sees producers and broadcasters grapple with existential questions, such as how to bridge the gap between widening demographics: the older linear TV audience and the younger-skewing digital TV audience.


The answer? Shows like The Masked Singer and Ninja Warrior, which are popular “co-viewing” titles, where grandparents, parents and children will watch together, the summit heard. It’s go big or give up, ITV commissioning editor Satmohan Panesar said. “We can’t go for the middling,” he said. “It’s got to be big, or it can’t go forward.”


Besides the tens of thousands of meetings — inside the Palais, at full pelt, it’s like speed-dating on steroids — there are more conventional activities, such as screenings, conferences and keynote talks. There are even several awards nights. (Australia picked up two: Blackfella Films’ The Australian Wars won the Content Innovation Award, and Southern Pictures’ The Swap won the Diversify TV Award.)


For traditional broadcasters, the market is a balance between content acquisition and keeping a seat at the table when local content strikes a chord with the market. The Australian formats Married at First Sight (distributed by Red Arrow) and The Summit (Banijay Rights), for example, both had creative talent at the market, meeting with international broadcasters. (Both are Endemol Shine Australia productions for Nine, owner of this masthead.) Other popular formats are The Traitors (All3media) and Love Island (ITV Studios).


But the bulk of Mipcom’s transactional business is driven by new content. Three of the buzziest this year: Beta Film and ZDF Studios’ co-production Concordia, about a crimeless near-future AI-controlled town which must deal with its first murder, a Zorro reboot from Secuoya Studios for Amazon, about the 19th century Californian vigilante, and a reboot of Enid Blyton’s iconic children’s series The Famous Five, from BBC Studios.


Among the new Australian content generating noise: Paper Dolls, a fictional spin of the story of the real reality TV pop group Bardot from Helium and Entertainment One, and the crime drama Scrublands, starring Jay Ryan and Luke Arnold, from Easy Tiger and Abacus Media. (Scrublands will air in Australia on Stan.)


The reboot of Neighbours, was also in the spotlight, with the show’s producer Jason Herbison and two of its stars, actors Annie Jones and Tim Kano, in attendance to promote the series to potential new investors. And Leonine Studios was selling the Australian “tropical noir crime drama” Troppo, which has just finished filming its second series in Queensland.


Other stars in attendance included Andrea Riseborough, promoting the Channel 4 romantic drama Alice & Jack, and Desperate Housewives star Eva Longoria, delivering a producer keynote. (Longoria’s producing credits include the drama Mystery Hotel and the upcoming Spanish-language remake of Call My Agent.)


And American actor/producer Josh Duhamel came to promote one of the market’s more unusual packages: a reality TV reboot of the 2019 scripted comedy film Buddy Games, from Bunim/Murray Productions and CBS Studios, in which groups of friends compete in physical and mental challenges. (Duhamel directed and starred in the original film, and will executive produce the reboot.)


(SMH)